Top Film & Television Apps in Brazil Q4 2024: Unified Platform Insights

In the fourth quarter of 2024, Brazil's top film and television apps on the unified platform, combining both iOS and Android data, demonstrated varied performance. Here's a closer look at the trends.

Globoplay: Novelas, séries e + showed strong revenue performance, peaking at around $1M in mid-November. Weekly downloads fluctuated, reaching a high of approximately 247K at the start and end of the quarter. Active users varied significantly, with a high of about 14.6M at the quarter's start, dropping to 11.9M by the end.

Disney+ had a diverse revenue journey, starting at $872K and seeing a decline towards the end of the year, closing at $513K. Downloads remained relatively consistent, around 196K at the beginning and ending at 169K. Active users started at 6.2M, maintaining stability with a slight increase to 6.5M by the end of December.

HBO Max: Stream Movies & TV experienced varying revenue, reaching approximately $658K early in October, then closing the year at $538K. Downloads peaked at 312K in late November, while active users saw an increase, ending the quarter with nearly 5M users.

Amazon Prime Video displayed a steady revenue climb, peaking at $268K in early December. Downloads surged to 443K in late December, while active users rose from 6.8M to over 7.1M by year's end.

Crunchyroll had a consistent revenue around $214K in early October, closing at $179K. Downloads fluctuated, starting at 133K and ending with a similar number. Active users showed some variability, closing the quarter at 4.2M.

These insights, provided by Sensor Tower, offer a detailed look into the app market dynamics in Brazil. For more in-depth analysis, visit Sensor Tower's platform.